App projects have been funded through:
- Personal money and credit – even credit cards (and this is the most common source at startup)
- Friends, relatives and acquaintances (the next most common source at startup)
- Banks (usually not a good option for startups, unless the founders provide asset security)
- Crowd funding (increasingly a successful option for app development, crowd funding is low cost and low risk, ideal for small projects and NFPs)
- Client pre-payments (typically foundation clients who prepay a subscription to ensure the app goes ahead)
- Interest group support (eg, an app that serves a particular industry may get existing firms in the industry to invest/fund the startup)
- Unlisted shares markets (eg, in Australia assob.com.au)
- Angel investors, venture capital and wealthy individuals (the holy grail that is only rarely achieved at startup)
- Progressive unlisted share sales to sophisticated investors, self managed superannuation funds and institutions
- Stock exchange listing (an expensive option that's mostly for established businesses)
- Government programs (eg, innovation and development grants)
We can give you general advice about these options and refer you to appropriate advisors.
We can help hands-on with crowd funding projects.
These are charged-for services. Please contact us for details.